We are all photographers now. It is almost impossible to travel without taking a camera, even if itls an addendum to a mobile phone. Sales from lapanese manufacturers, which make up more than 90 percent of the world market, are running at around 100 million cameras a year, and every month three billion photos are uploaded onto Facebook, videos reach YouTube at the rate of more than 20 hours a minute, and more words and pictures are added to the 200 million exist- ing travel blogs. Nobody thinks of travelling far without a camera, and when presented with new sights, we want to view them through a viewfinder or LCD.

Recent research by a former Latin America tour guide at the anthropology department of London University concluded that, when presented with a sight, tourists always take three photo- graphs: (1) the sight, (2) their travelling companion(s) in front of the sight, and (3) themselves in front of the sight, taken by a companion. What they are doing, the writer concluded, is behaving like consumers: they had bought the travel experience, and they wanted to have the goods to show for it, the pictures of them with the items, material entitlement for the money spent. To get better travel photo, you may view some photo retouching examples.